The goal with your website is to get it ranking so people can find you, right? Well, that’s not something that is done with a push of a button. There is actually a lot of work that goes into this and this is called SEO. Search Engine Optimization works both on the website as well as of the website. These two areas are called on-page as well as off-page SEO. And, they work together to give you the results you’re looking for. There is a delicate balance of keyword use as well in your content to get everything to work as it should and get Google to notice you.
SEO is not something that happens overnight. In fact, it takes time and sometimes it can take a lot of time. This is all dependant on the industry as well as what your industry in your area is doing for the SEO. Sometimes the competition isn’t doing anything and this leaves it wide open for easy ranking. However, oftentimes they have built up their site already with the proper on-page structure and backlinks. And, this is something you’ll have to do as well. And, the age of the domain does have some ranking factor as well. However, this shouldn’t be a deterrent, but it is something that should be noted.
Finally, we will not only tell you what we are doing but we will show you what it is doing for you. You should notice by the influx in leads and calls as we work together and things start to rank better, but we track everything. Yes, there is software out there that can track where your website is in the rankings and what is happening to your site. This is a video report that we do monthly for all of our clients to show them our accomplishments. It’s a way for you to see that our efforts are in fact improving your rankings.