About Us: Home Service Marketing From People Who've Run a Crew

SSP Marketing is a home service marketing agency in Ringgold, Georgia, owned by Justin and Libby Adams, who ran a concrete coating company with three crews before starting SSP in 2018. SSP builds and runs your website, ads, and SEO as one system, works with one company per trade in each market so your leads stay yours, and reports on the numbers that matter: leads, booked appointments, and cost per job.

As of 2026, SSP has served 55+ home service companies since 2018 and keeps 90% of its clients, working with contractors across the U.S. Packages run $500 to $3,300 per month plus ad spend, on month-to-month or 12-month terms. Call (423) 295-7827 Monday to Friday, 8am to 5pm ET, or book a 30-minute strategy call.

Who Do We Work With?

We work with home improvement contractors in 11 trades, in any U.S. state. If you send a crew to a customer’s home or job site, SSP’s system is built for your business.

Who Started the Company, and Why?

Justin and Libby Adams started SSP in 2018 because the marketing agencies they hired while running their own concrete coating company didn’t understand the business well enough to fill the schedule. They bid real jobs, trained real crews, and lived with the results of their own marketing decisions.

What they learned is that good work and a fair price are only part of the picture. Homeowners also have to find you, and they have to trust what they see when they do. So they built SSP in Ringgold, Georgia, to be the partner they had been looking for. The system started in concrete coatings, where SSP’s Concrete Leads Now division still works with coatings contractors across the U.S., and today it serves home service companies in all 11 trades SSP works with. Read the full story.

What Do We Do?

We run one 3-part marketing system for home improvement contractors, so your website, ads, and SEO are built by one team to work together.

Brand

a conversion-focused website, review management, Google Business Profile optimization, and call and form tracking, so homeowners trust you before they call.

Customers Now

Google Search and Local Services Ads, Facebook and Instagram ads, and live, AI-assisted appointment setting that responds to leads in minutes. Leads can start coming in within days of launch.

Customers Later

local SEO, service-area pages, and content that keep calls coming without paying for every click, usually showing meaningful movement in 3 to 6 months.

What Makes Us Different?

What makes us different is that we’ve run a home service company, we work with only one company per trade in each market, and we handle your whole marketing system under one roof.

  • We’ve run a crew: SSP’s owners ran a home service company before marketing one, so the team understands your seasons, your margins, and your customers.
  • One company per trade, per market: your leads and your market stay yours, usually defined by zip code.
  • One system, not three vendors: your brand, ads, and SEO are built to work together by one team.
  • Straight reporting: every month you see leads, booked appointments, and cost per job.

Before SSP ever ran an ad, Justin and Libby Adams ran three crews. That's the experience behind every plan.

What Results Have Contractors Seen With the System?

Garage Kings of West Michigan

booked out 6 to 8 weeks and added a second crew to keep up with demand.

California Marble and Epoxy

revenue more than doubled, with more time in the field instead of scheduling estimates.

Garage Force of Snohomish County

grew over 40% in 3 months

Garage Force Charleston

Google interactions up 80% after switching from an agency where over $10,000 in spend couldn't be traced to a single lead.

How Big Is SSP Marketing?

As of 2026, SSP Marketing has served 55+ home service companies from Ringgold, Georgia, since 2018, with 90% client retention.

2018

year founded

Ringgold, GA

home base

Any U.S. state

where we work with contractors

55+

home service companies served (as of 2026)

90%

client retention (as of 2026)

11

home improvement trades served

1

company per trade in each market

Learn More About Us

Learn more about how we work with contractors, what it costs, and how we compare to other options:

  • Our Story: from running crews to building the system
  • Our Process: what happens from the first call to monthly reporting
  • Pricing: packages from $500 to $3,300 per month plus ad spend
  • Why SSP: how we compare to typical agencies and lead services
  • SSP vs. Shared Lead Services: exclusive leads compared to shared leads

Let's See If We're a Fit

Book a 30-minute strategy call and get a look at your market, your competitors, and your current marketing, plus the next 3 steps to more booked jobs, whether or not you work with SSP. We’ll also check whether your trade is still open in your market.

Call (423) 295-7827 Monday to Friday, 8am to 5pm ET, or book your strategy call online. SSP serves home improvement contractors across the U.S. from Ringgold, Georgia, one company per trade in each market.

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